Reggaeton Artist of the Month September 2017

Farruko, whose first name is Carlos Efrén Reyes Rosado, was born in Bayamón, Puerto Rico, on May 2, 1991. This singer is considered by the experts as the musical phenomenon of these times because of its great musical and interpretive versatility. Farruko has blatantly demonstrated his complete mastery of most sub-genres of urban music such as Reggaeton, Rap, Hip Hop, R & B and now the Latin Trap. The artist has also been successful in his incursions in Pop, Bachata, Mambo, and Vallenato.

Farruko has presented us with several albums, delighting his production fans in production. In 2011, Farruko released "El Talento del Bloque," his first solo album and which contains 13 songs composed mostly by the artist himself. They emphasize the participation of José Feliciano in "His Hija Me Gusta" and "Break the Discotheque" next to Daddy Yankee. A year later, in 2012, Farruko launches his second album titled "TMPR * THE MOST POWERFUL ROOKIE," which won the nomination for best urban album of the year for the Latin Grammy 2012.

In 2013, Farruko presents his third album "Imperio Nazza - Farruko Edition," which toured the major Hispanic markets of U.S. Throughout the year, making themselves known even more and putting a face to the voice that already came taking over the radio waves, websites and digital sales listings. Part of this album is their mega hit, "Besa Tan Bien," a track that held a Top 20 position on Billboard's Latin Rhythm chart for over 16 consecutive weeks and 21 weeks in total.

In the course of 2014 Farruko was firmly positioned among the most successful exponents of his genre. The performer gave life to two of the most successful songs of the year that simultaneously positioned themselves at the top of the billboards; "6AM" alongside J Balvin (manager of Billboard's # 1 position for approximately 16 weeks) and "Passion Whine" with Sean Paul (# 1 radial on 3 occasions, RIAA platinum digital sales theme).

After the overwhelming success of the first promotional cut, "Passion Whine," Farruko is releasing its fourth production "Los Menores." The album debuted # 1 on sales in the US, Colombia, Honduras and the Dominican Republic; Top 5 in Argentina, Ecuador, Panama, Paraguay and Peru; And Top 20 in Mexico and Nicaragua, and the album quickly reached # 1 on Billboard's Latin Rhythm Albums chart.

To continue creating dynamic collaborations, Farruko recruited acclaimed producer Rvssian, and his colleagues Shaggy and Nikki Jam to create the song that raised the temperature to the season, "Sunset." With this new single, Farruko swept the popularity charts of Billboard magazine, seizing and dominating the coveted # 1 spot for several consecutive weeks.

Among so many hits in 2015, Farruko also set out to visit his fans in every corner of the US. With his great North American tour, Los Menores Bus Tour. During this tour, the artist visited more than 40 cities in the states of California, North Carolina, South Carolina, Connecticut, Colorado, Florida, Georgia, Maryland, New Jersey, New York, Pennsylvania, Rhode Island, Texas and Virginia , Bringing its incomparable rhythm to thousands of people.

Farruko released a new album to delight the masses, "Visionary." The album was in pre-sale and only hours, reaching # 1 on the "Top Latin Albums" list. The digital store iTunes, position in which it remained until three weeks after its official launch.

Farruko, already a veteran of the incomparable presentations, swept with the stage of the Latin Grammy 2015 next to the electronic group Major Lazer; His colleague, J Balvin; And Danish singer MØ with an explosive performance of the global mega hit "Lean On Remix."

At the end of February, the artist released the music video for "Obsessed" and received more than 1 million views on his official Vevo channel in less than 24 hours since its release. Continuing with so many milestones, in March, Farruko began his world tour, the "VISIONARY WORLD TOUR," which began with 14 concerts in Europe with which he left a trail of euphoria in Spain, France, Holland, Italy and Switzerland, with concerts Completely exhausted in each city.

Farruko collaborated with Ky-Mani Marley to create an international success that would dominate sales and popularity lists across the continent, "CHILLAX." The single conquered the coveted Position # 1 of Billboard magazine's Latin Airplay, Latin Rhythm Airplay and Latin Pop Airplay listings for several consecutive weeks.

The summer of 2016 brought more successes to the singer-songwriter since he continued to take his music to all corners of the planet.