The Recording Academy’s #GRAMMYsNextGen revealed the ambassadors and advisors for the class of 2024. On Friday (Jan.26), Grammy House and the Recording Academy made a series of posts on their official social media revealing the advisors and ambassadors who will participate in the program for 2024 and guide the next generation of music industry professionals. The program previously known as #GRAMMYsNextUp is on its third annual run and will hold a series of events throughout Grammy Week.
This year the program celebrates movers and shakers in the music industry, across the executive and producer categories, the class consists of 22 individuals working to forge the future of the music industry. The class includes 10 Executive Ambassadors, 3 Executive Advisors, 8 Producer Ambassadors, and 1 Producer Advisor.
Within the activities for Grammy week, there will be a third annual #GRAMMYsNextGen Party on February 2nd, which is presented by Mastercard and Dyson along with a private Power Brunch as part of the Recording Academy’s Grammy House. Grammy House is a program that features three days of programming targeted to “music makers, culture creators and rising industry leaders” per billboard.com. You may find a preview of the Grammy House programming at billboard.com and more info at @grammyhouse official account.
Some of the participants for the class of 2024 will be: Rob Abelow (Founder of Music’s Going), Eddie Fourcell (A&R, Prescription Songs), Heran Mamo (R&B/hip-hop reporter, Billboard), Alaysia Sierra (head of R&B, Spotify) Cash Cobain and Hit Girl. You can find a full list of ambassadors and advisors at billboard.com and the original announcement posts at @recordingacademy.