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Drugstore Makeup Dupes That Are Just as Good as Luxury Products

The fear of missing out plays a huge role in the beauty industry. Once a product goes viral or becomes a must-have, millions make it a goal to get their hands on it, one way or another. But keeping up with trends can become expensive, which is why people tend to seek out cheaper, comparable alternatives or “dupes”. 

In simple terms, a beauty dupe is a product that mirrors the benefits, formulation, quality, and/or aesthetic of a more expensive one. Dupes make beauty more accessible and offer an affordable, simple starting point for people to experiment with. 

As someone who occasionally wears makeup, I like trying out new products to see if they fit my routine, but I definitely don’t want to spend too much on something that I won’t use too often. That is why I made a small list of some popular luxury makeup brands and their affordable dupes that can liven up your daily makeup routine.  


Product: Hourglass Vanish™ ConcealerProduct: Flower Beauty Light Illusion Concealer
Price: $36Price: $11.99


Product: KVD Beauty Good Apple Lightweight Cream Foundation BalmProduct: Milani Cream-to-Powder Foundation
Price: $42.50Price: $11.99
Product: NARS Light Reflecting FoundationProduct: L’Oréal Infallible Fresh Wear 24HR Foundation
Price: $50Price: $15.99


Product: Charlotte Tilbury Hollywood Flawless FilterProduct: e.l.f. Halo Glow Liquid Filter
Price: $49Price: $14


Product: Charlotte Tilbury Matte Revolution LipstickProduct: L’Oréal Colour Riche Matte Lipstick
Price: $35Price: $13.99


Product: Tatcha The Silk Canvas PrimerProduct: e.l.f. Poreless Putty Primer
Price: $54Price: $10


Product: Charlotte Tilbury Airbrush Matte BronzerProduct: NYX Professional Makeup Radiant Glow Bronzer
Price: $58Price: $10


Product: NARS Liquid BlushProduct: SHEGLAM Bloom Dayglow Liquid Blush
Price: $30Price: $4.99


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