Governor Ron DeSantis’ bid for presidency has encountered significant obstacles in staffing and spending, prompting the campaign to take action to ensure its success. Despite an impressive $20 million fundraising haul in the second quarter, concerns have arisen over the campaign’s financial management, with only $12 million remaining in the bank, of which $3 million is allocated exclusively for the general election.
In an effort to address financial issues, the campaign has made the difficult decision to trim staff, particularly among mid-level positions in various departments. The dismissals followed the departure of experienced figures like David Abrams and Tucker Obenshain, raising questions about the campaign’s approach to resource allocation.
Some within the campaign believe that the early challenges are linked to overstaffing, with scrutiny directed at campaign manager, Generra Peck. While DeSantis enjoyed strong support during the initial six weeks of his campaign, the escalating burn rate has caused concern among donors and political insiders.
Moreover, DeSantis’ campaign has relied heavily on larger donors, in contrast to Donald Trump, who derived significant strength from numerous small donors. This disparity in funding sources raises questions about the depth of working-class enthusiasm for DeSantis’ candidacy.
In addition to financial concerns, DeSantis’ campaign has faced internal challenges due to frequent staff rotations. The lack of continuity within the team has hindered the establishment of a cohesive and experienced core group.
Nevertheless, campaign spokesman Andrew Romeo remains optimistic about DeSantis’ prospects. He emphasizes the importance of an upcoming national finance committee meeting in Tallahassee, where campaign strategists will work to chart a path forward and revitalize momentum. The campaign plans to bolster DeSantis’ presence on the ground, particularly in key early-voting states like Iowa, in an effort to galvanize supporters and build a successful candidate-driven movement.
Despite the current hurdles, DeSantis’ campaign is determined to overcome the obstacles it faces. His popularity trails that of Donald Trump in the GOP primary polls by a significant margin. As the campaign enters a crucial phase, the team is keenly aware of the stakes at hand. The successful management of resources and a cohesive campaign strategy will be decisive in shaping DeSantis’ trajectory in the 2024 presidential race.