Reggaeton Artist of the Month for November 2023


Jay Wheeler, born Joshua Méndez Giner, is a rising star in the world of reggaeton and Latin music. Hailing from Puerto Rico, he has captivated audiences with his soulful voice and versatile style. With a career that began gaining traction in the mid-2010s, Jay Wheeler has achieved notable success and garnered a dedicated following.

One of Jay Wheeler’s most significant achievements is his emergence as a trailblazing artist in the reggaeton and Latin music industry. His music seamlessly fuses reggaeton with elements of R&B, trap, and urban pop, allowing him to stand out in a competitive landscape. His debut album, “Platónicos,” released in 2020, showcased his talent and brought him critical acclaim and commercial success. The album featured collaborations with prominent artists, and its tracks like “La Curiosidad” and “Viendo el Techo” garnered millions of streams, further solidifying Jay Wheeler’s position as a rising star. His ability to convey raw emotions and tell compelling stories through his music has resonated with a diverse audience, making him one of the most exciting young talents in the Latin music world.


Past Picks of the Month

Jay Wheeler



Nicki Nicole

Isabella Lovestory

Young Miko

Hey! Are you enjoying NYCTastemakers? Make sure to join our mailing list for NYCTM and never miss the chance to read all of our articles!