This Sunday, Aug. 27, is National Cinema Day, which will see 3,000 participating theaters across the U.S. offering $4 movie tickets. If you’re anything like me, you’re using that price tag as an excuse to witness the Ken dance-off in “Barbie” a second time.
Participating theater chains include AMC, Cinemark, and Regal, with that 3K number encompassing the majority of theaters in the country.
National Cinema Day was launched only last year by the nonprofit Cinema Foundation, bringing over 8 million moviegoers to theaters across the country and exceeding $24 million in revenue – 2022’s highest single-day movie attendance.
With an impressive cadre of successful and beloved new films still running in theaters, this year’s event could be even bigger.
“Just like fans flocked to ‘Barbie’ and ‘Oppenheimer’ on the same day last month, moviegoers may be planning to enjoy a double feature or even a triple feature at theaters this Sunday,” said executive director Bryan Braunlich. “Many theaters are also offering promotions on concessions, so that’s yet another enticement for movie fans.”
Besides the Barbenheimer twins, there are also new releases worth checking out: the DC universe’s “Blue Beetle,” whose release finally dethroned “Barbie”’s month-long reign as No.1 at the box office, sports biopic “Gran Turismo,” and “campy queer high school” comedy “Bottoms” to name a few.
