Ke$ha Releases New Line of Watches

September 26th, 2011   admin   Uncategorized Tags: , , , , ,

Like most stars Ke$ha decided to set a foot in the fashion industry following in the footsteps of others like Rihanna who launched her own line of umbrellas.

The Tik Tok singer is promoting her new line of Casio watches. The 24-year-old designed two Baby-G watches, a leopard print and American-inspired print, both retailing for $120.

Ke$ha also has a special tie to Casio, she revealed: “I’ve been designing and making my own clothes since I was young, and, as an artist, I design all of my stage costumes. This experience with Casio is so exciting because it’s my first collaboration as a designer and it’s extra meaningful because I wrote my first single “TiK ToK” on a Casio keyboard.

In creating my red, white and blue watch, I was obviously inspired by the American flag because it’s a recurring theme in my aesthetic but also represents freedom of speech, a right I passionately exercise in my life and in my music. Leopard print is another recurring theme in my look, which I like to wear because it brings out my animal inside. I hope when people wear my watches they’re reminded to express themselves always and never lose the animal inside themselves.”

Article By
Letty Maldonado

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