TikTok has majorly impacted the sales of beauty products. One short video can make any under-the-radar product or brand become popular overnight or sell out entirely. The great thing about TikTok is that creators are recommending alternative products that give the same results at affordable prices and are available at your local drugstore or Amazon. So, here’s a list of some of the affordable products from TikTok that’ll revamp your beauty routine.
To me, beauty has always been associated with celebrities. With this being said, it is also obvious that many celebrities have endorsed beauty and makeup brands throughout time. This has led to the creation of celebrity beauty brands. From endorsing beauty and makeup lines to launching their own product lines, celebs have come a long way. It all started with the launching of fragrances, but as time has gone on, many celebs have ventured into the makeup industry as well.
The past decade brought about not only more environmental mobilization but also an increase in consumer awareness. More and more, buyers are choosing eco-friendly brands over the cheapest, high plastic ones. The even greater news is that consumers no longer have to choose affordability over sustainability. For over a decade beauty companies have been taking the necessary steps towards a more sustainable beauty industry. It was about time!
In 2020, face slugging was trending all over the internet. We saw people on Reddit, TikTok, and YouTube showing off this technique which consisted of applying petroleum jelly on the skin before going to bed to lock in moisture. Hair slugging is the same, sort of, but for the hair. Transferring slugging from our skincare to our haircare routines promises to result in extremely hydrated, glossy, and frizz-free hair. However, this time it is not Vaseline that people are using to coat their strands, it is an oil or a mask.
Thanks to Instagram, TikTok and YouTube, beauty trends are coming and going faster than you can keep up with. Luckily, I have a list of the best beauty influencers who will keep you updated on all the best beauty tricks and tips. Whether it be hair care, make-up looks, skin routines or even beauty hacks, these influencers don’t disappoint with creative and helpful content.
On September 8th, Jennifer Aniston announced on her Instagram account the release of her new beauty brand, LolaVie. In the caption, Aniston wrote the products are “made to help your hair feel healthy and look effortless.”