Global beauty brand Dior has ventured out into the wellness space with the opening of a permanent spa in New York City. The spa aims to give each customer a personal experience with in-depth skincare plans and offerings, including cryotherapy, ultrasonic exfoliation, and microdermabrasion. It’s the latest effort from beauty...
Just a few short years ago, we were all grabbing our pencils and concealers to watch the latest tutorial on how to get the “Instagram” eyebrow. Now? Well, bleach is having its turn. From runways to Tiktoks, women everywhere are ditching the pomade and turning to peroxide. Bleach brows were...
Guess recently released a two-page campaign in the latest edition of Vogue featuring a beautiful blonde model. She’s seen both leaning against a blue wall and sitting on a table showing off some of Guess’ newest clothes. Great, right? Yes, until you read the fine print. She’s AI. Completely not...
Beauty brands have focused on health-conscious and eco-friendly trends in recent years, eliminating harsh chemicals from their products to make them safer for human use. Sadly, certain hair care products are still behind in these efforts and are hurting people. For years, hair care products targeting minorities, in particular black...
Everyone online has seen the trend. A girl, recording on TikTok, starts doing her makeup while talking about her life. Whether it be her weekend plans, a breakup or a pimple on her chin, we are all obsessed with the gossip. It’s not about just getting ready, it’s the whole...
Most girls have had that moment of finishing up your makeup and wondering: I feel like I’m missing something? Maybe you add a bit more sparkle to your eyelids or refresh that gloss on your lips, but, for me, there’s always one answer to complete the look – more blush....
I’ve been thinking about cutting bangs for a while, and the other day I decided to just go for it. I took out a pair of scissors and cut them right then, right there. It’s not unusual for me; I often give myself these DIY haircuts. When I casually mention...
The recent resurgence of body glitter online has had many of those with beauty and fashion interests flocking to join. Body glitter initially became a popular item during the early 2000s before briefly petering out of pop culture over the years. That said, the item has made a comeback thanks...
Lip filler. Plumping gloss. Lip flip. Injectables. Everyone is obsessed with securing a lush, new pout. Lip filler has officially reached a global market value of $1.45 billion, and is expected to continue rising over the next five years. This is fueled by social media and influencer trends, promising a...
Dear Beauty Brands, We see you just launched a new set of darker foundation shades, congrats! The new campaign? Loved the diversity – and how it’s just in time for your quarterly sales goals! Sure, it looks like progress, but most of the effort seems reserved for the marketing department. ...
One of my friends recently called me in a panic, completely distraught over the discovery of her first gray hair. My mom can remember the first time she noticed wrinkles around her eyes. My aunt always mentions how lucky I am to still have some “bounce” to my skin. We...
The beauty industry has expanded since the creation of the internet and social media, due to being one of the most frequented topics by online users. Thanks to the internet, it has become even easier for makeup tips and tricks to be learnt and products from across the globe to...
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