In recent years, the fashion industry has been one of many that have been reckoning with their impacts on the environment and overall sustainability. Fashion brands have begun announcing initiatives that promote sustainability, and recently, Calvin Klein appears to be the latest to do so.
Calvin Klein’s Re-Calvin, a take-back program, was developed in partnership with the leading company in the resale space, Trove, and the sortation and circular logistics company Debrand. This new program hopes to help Calvin Klein customers within the United States recycle Calvin Klein products to extend their product life.
U.S. customers would be able to send branded goods to Calvin Klein that can either be reused, recycled, or responsibly disposed of. Only items that are suitable for reuse can be sent; items with significant wear or stains will unfortunately be disposed of.
Waste within the fashion industry has only increased since fast fashion gained mainstream popularity. The amount of space clothing takes up in landfills and other disposal areas. Over 92 million tons of textile waste have been recorded globally in these areas, contributing to the amount of greenhouse gases and toxic chemical waste polluting the water and air.
Much of the material in these products can be used to make new products or be used by other prospective buyers. If more fashion brands joined in on these initiatives, not only would it help combat clothing waste, but it would also improve their public image and get more people to use their products.
