The fashion industry is one of many that struggle with excess waste and pollution. While thrifting has become an important step in helping to alleviate clothing waste, upcycling is emerging as another viable option. That said, the industry has been slow to adopt the method.
Upcycling brings new life to older clothing by transforming it into newer clothing. This has the benefit of keeping old clothing out of landfills and reducing environmental impact. While many consumers have been quick to buy these types of clothing, it hasn’t risen to popularity like thrifting has.
Simply put, there still isn’t enough interest. The fast fashion industry shows that much of the global consumer base still prefers to shop for new clothing and to keep up with the latest trends. Sustainability practices within the fashion industry have made considerable strides, but it will continue to progress at a crawl if nothing changes.
That is why, while Trump’s tariffs are negatively affecting the United States economy, it is also forcing industries like fashion to adapt. Fast fashion is having trouble adjusting to the environment these tariffs are creating within the United States. Already, these conditions are forcing the hand of fashion companies to adopt sustainable measures to make a profit.
Outside of the tariffs, public pressure can also push upcycling efforts along with campaigns or engaging in social media trends through Instagram or TikTok.
