When Miss Darcei, an African American beauty influencer, opened a PR package from TIRTIR, a Korean cosmetic brand, she discovered that the foundation’s darkest shade was nowhere near her skin tone. This was not a new experience for her; she had previously received PR packages from other K-Beauty brands, such as Hera and Kahi, and, […]
Tag: beauty
The Price of Perfection: How social media is Warping Beauty Standards
In today’s digital age, social media has become a significant influence on beauty standards. Platforms like Instagram, TikTok, and Snapchat have revolutionized how we view and define beauty, but they’ve also created a narrow, often unattainable vision of perfection. Filters, photo editing apps, and carefully curated images present an idealized version of reality, putting immense […]
Skin Cycling: The Dermatologist-Approved Routine Everyone Should Try
Skin cycling is a new practice in skincare that is rapidly gaining popularity. The goal of this dermatologist-approved regimen is to reduce the possibility of irritation or over-exfoliation while maximizing the benefits of potent skincare components. The goal of skin cycling is to carefully alternate active ingredients in your skincare regimen so that you can […]
Inclusive Beauty: How Brands Are Finally Embracing Skin Tone Diversity
The beauty business has long faced criticism for its limited portrayal of skin tones, frequently favoring lighter complexions while ignoring the diversity of its clientele around the world. However there has been a significant shift in favor of inclusivity in recent years, with cosmetic firms at last accepting a range of skin tones. This revolution […]
Constant Beauty: How Industry is Changing to the Real-Time
The digital world is always changing, and rapid gratification is the norm, thus the beauty business is seeing a seismic shift towards real-time innovation and interaction. The industry is changing to suit the expectations of a fast-paced, hyperconnected environment where immediacy is crucial, from product creation to customer encounters. In the past, creating beauty products […]
The Impact of Beauty Standards on Men Today (Op-Ed)
Beauty standards are extremely prevalent and well spoken regarding women. Women have to keep up with the standards and look a certain way. When it comes to men, there is a slight difference in standards and how they are held. Through history, the beauty standards of men have evolved immensely. This idea of beauty for […]
Why the ‘Sephora kid’ Trend is Dangerous (Op-Ed)
Recently, on social media, there has been an influx of young children going crazy over skincare products. This craze has been focused on the store Sephora, where tweens and even children are shopping for and then using skincare products that are not meant for their age. Self-care routines, especially skincare routines, are crucial to taking […]
Necessary Steps in Your 2024 Beauty Routines
Creating self-care routines is essential to living a healthy life. Beauty routines are involved in this. Having the right steps in your beauty routine will positively impact your overall sense of self-care, additionally, you will know you are taking care of your skin. In 2024, there are an incredible number of products and devices for […]
Why Beauty Trends Are A Scam
With the ever-increasing presence of social media, trends are constantly appearing and changing rapidly. Some recent beauty trends include glass skin, lip oils, natural makeup, and even Chappell Roan’s makeup look. Even a few months ago, the trends were different, with ‘Mob Wife’ and coquette being very popular. As time goes by, beauty trends come […]
The loss of natural beauty: why models are all looking the same (Op-Ed)
The beauty and fashion industries once celebrated uniqueness and inherent attractiveness, valuing the individuality models brought to the runway and publications. However, over the past decade, a concerning trend has emerged where models increasingly look alike, losing the distinct features that once set them apart. This shift is driven by societal pressures, the rise of […]
Benefits of Apple Cider Vinegar and why you want to add it to your beauty routine
Apple Cider Vinegar, also known as ACV. A product that has been around for centuries, but more recently is gaining popularity among those who have heard about its potential health and beauty benefits. What is it? University Health Center by the University of Nebraska Medicine explains, “ACV is apple juice that has been fermented several […]
Korean ‘color analysis’ technique: Is it the next big thing?
Korea, a country that some people may consider as the world’s beauty capital, is responsible for producing the latest beauty trends that go viral around the world. One of those trends being the new and fascinating color analysis. Color analysis is based on a trend from the 80s that would essentially group people into seasons […]
