Makeup, it makes you more grown-up and professional, right? If it is needed to be taken seriously for a job interview or an event, or even a first date, then it’s not optional to wear it. A woman, dressed up in a dress or skirt, with her makeup done and hair nice, will get more […]
Tag: Makeup
Beauty Shouldn’t Hurt: The Sensory Nightmare of Makeup
Growing up, I saw girls my age putting on makeup, talking about boys, and wearing dresses and skirts. I would look at them, thinking I was broken for not wanting to do any of that girly stuff. Later, I realized that I hated it; my friends would always want to dress me up, and the […]
The Makeup Industry Thrives on Insecurity
Ever since I was in high school, I felt not pretty because I didn’t wear makeup, which gave me low self-esteem and confidence. I saw all these girls in my class who had makeup on and were popular. Even young girls are influenced to wear makeup because they want to be seen as pretty and […]
Should Tech Companies Enter The Makeup Space?
A recent makeup stunt by global tech company Apple has many consumers wondering if the company is venturing into the Beauty industry. While it certainly looks promising, the Apple blush compact seems to be just promotional material for the new MacBook Neo. It’s emblematic of companies like Apple to appeal to a certain female demographic. […]
CVS or Sephora? Walgreens or Ulta?
At almost every convenient store, drug store, and malls or outlets, there are products to be tried and makeup to be bought. With all of the options we have, it can become overwhelming trying to find the products that paint our face the way we like it. Should we spend $100 and only leave with […]
Could K-Beauty Be Seeing The Rise Of Its Biggest Competition?
The Korean beauty industry has settled well within the Western beauty market. In the last few years, its popularity has grown significantly and will likely be a powerhouse in the beauty industry for years to come. With K-beauty’s dominance certain, many within the industry have begun wondering what might compete with it in the near […]
Goodbye Glam, Hello Clean Girl!
Years ago, when we went on the glorious run to Sephora, we were filling our bags with full-coverage foundations, the brightest glitter eyeshadows, and lipstick bold enough to be seen from a mile away. We were in love with glam, always beating our faces to the highest degree we could. As the years have passed, […]
The Power of Influencers on Our Makeup Bags
Buying new makeup products because our favorite creators used them is not anything new or foreign. If we recall the Youtube beauty channel empire of the 2010s, we remember running to the makeup store as soon as videos dropped. We all desired to be able to paint our faces the same way, despite how much […]
I Don’t Wear Makeup, But I Love Watching Other People Do It
I don’t wear makeup. Not for any particular reason, and not because I have a strong stance against it. I just never truly picked it up. I’ve never owned a foundation brush, never contoured my cheekbones and couldn’t tell you the difference between warm and cool tones if my life depended on it. Still, I’ve […]
The First Time I Realized I’m “Supposed” to Wear Makeup
Picture this: it’s the night of your 6th grade dance, and you’ve been counting down the days for weeks. You’ve never been to a school dance before, so you have no real idea what to expect. It doesn’t matter that it’s just “Neon Night.” It’s your first dance, and that means you have to look […]
The Problem with the Phrase “You Don’t Need Makeup”
“You don’t need makeup.” It sounds like a kind thing to say. Some people might even enjoy hearing this. Honestly, every time I heard this phrase, I knew the person saying it meant it as a compliment. It’s supposed to be a good thing. I would be inclined to agree if I didn’t notice the […]
The No Mascara Look Is the Way to Go
Mascara has always been my least favorite part of doing my makeup. There are always clumps, smudges and that constant worry of either too little or way too much. It’s genuinely exhausting. All that struggle, until I came to such an obvious conclusion – no one is forcing me to wear mascara. It sounds silly, […]
