Just a few short years ago, we were all grabbing our pencils and concealers to watch the latest tutorial on how to get the “Instagram” eyebrow. Now? Well, bleach is having its turn. From runways to Tiktoks, women everywhere are ditching the pomade and turning to peroxide. Bleach brows were first seen in the high […]
Tag: Makeup
GRWM Videos Change How We See Ourselves
Everyone online has seen the trend. A girl, recording on TikTok, starts doing her makeup while talking about her life. Whether it be her weekend plans, a breakup or a pimple on her chin, we are all obsessed with the gossip. It’s not about just getting ready, it’s the whole process of sharing yourself. When […]
“Blush Blindness” Is Better Than None At All
Most girls have had that moment of finishing up your makeup and wondering: I feel like I’m missing something? Maybe you add a bit more sparkle to your eyelids or refresh that gloss on your lips, but, for me, there’s always one answer to complete the look – more blush. I usually end up looking […]
More Than Makeup – It’s Therapy
I never thought a tube of mascara mattered much – until I needed it to. I mean it’s silly in theory, but doing my makeup each morning gives me a reason to start the day. And no, it isn’t about wanting to look different – it is a time that is mine, and mine alone. […]
Makeup Products Are Still Toxic
The beauty industry is no stranger to bad business practices. Despite an increased effort by companies within the industry to turn to more sustainable and environmentally friendly methods, certain beauty products still contain toxic materials. The Environmental Working Group found that 88 toxic chemicals have been found in more than 73,000 products since 2020. According […]
K-Beauty Products Will always be popular Within the US.
Korean beauty products rose in popularity in the United States thanks to the rising popularity of K-pop in the early 2010s. Since then, these beauty products have grown to have a consumer base of various backgrounds. However, the recent negative trade relations between the United States and South Korea due to the Trump Administration could […]
Op-Ed: Lip Oils Are In, Lip Gloss Is Out
I’m not sure when or where the lip oil craze started, but it looks like it’s here to stay. Many brands such as Summer Fridays, Fenty Beauty and Well People have already embraced the growing trend and launched their own lip oils. Gone are the days of the over-glossed, ultra-tacky finish that left strands of […]
Brand Trips are a Sign That Companies Don’t Care About Their Consumers.
As with everything, the prices of cosmetics are rising. Nowadays, drug store makeup costs the same amount as luxury makeup, defeating the purpose of having cosmetics in accessible places like drugstores. It might seem like the rising prices are due to inflation, but a closer look at the beauty industry on social media shows that […]
Op-Ed: Why is TikTok Politicizing Makeup?
In an already divided nation, TikTok has brewed another way to separate liberals and conservatives: by their makeup looks. After having redownloaded TikTok this past week, after a very short ban of the app in the United States, I stumbled across the resurgence of this liberal vs. conservative makeup trend from 2021. The trend does […]
