When Ruth Handler noticed that the girls’ toy market was dominated by baby dolls, she was inspired to develop a 3D toy that “was about exploring the experience of being a grown woman”. Drawing on the appearance of Bild Lilli, a German comic strip character, Handler created the iconic Barbie doll we know today. Released […]
Tag: Mattel
Barbie’s Bookstore Adventure
Come on, Barbie, let’s go party… at the bookstore? Mattel has announced that Barbie will be starring in her first YA (young adult) book. Set in a magical fantasy world, Barbie: Dreamscape will be written by #1 New York Times Bestselling author Alex Aster, who rose to fame with the publication of her Lightlark series. […]