Tag: Profit

One Size Fits… No One? How Brandy Melville Capitalizes On Exclusion

Anybody who has been inside a Brandy Melville knows the experience of finding the cutest top, looking through the racks for your size, only to find that they all say “one size.” One size fits who? You ask yourself in the dressing room when this top is clearly pinching your sides. That’s Brandy Melville for […]

Influencers Are Ruining Fashion

Influencers have risen to celebrity status, appearing everywhere from Super Bowl commercials to front covers of Vogue. They influence so much of the entertainment and fashion worlds with everyone wanting to know what they’re doing and what they’re wearing. And brands? They’ve taken notice.  Clothing brands know that if they get the hot, new influencer […]

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