Month: July 2025

The Current State of Film Trailers and How We Got Here

Every time a trailer released for the newest movie to come to cinemas, they usually garnered loads of excitement for moviegoers, yet that seems to have changed. There’s a fundamental problem with film marketing these days that I feel needs to be addressed. It’s hard for film trailers to garner excitement on their own. Don’t […]

When Sequels Play It Too Safe (Or Too Wild)

When Sequels Play It Too Safe (Or Too Wild)

Game developers walk a perpetual tightrope when crafting sequels, balancing the fervent desires of a dedicated fanbase with the imperative for fresh innovation. The promise of a follow-up ignites excitement but it also carries the heavy burden of expectation. Stray too far from the beloved original and risk alienating loyal players. Stick too close and […]

Swipe Ideology: Is Politics Make or Break for Gen Z Dating?

Opposites attract. A statement that is as old as time itself. Not surprising how it continues to apply in the modern dating landscape. However, what if I told you that politics can play a role in that realm? Especially with the rise of Gen Z in the fold, it’s getting more apparent. But instead of […]

Father Charged With Murder After Missing Girl Found Dead in Lake George

Luciano Frattolin, father of 9-year-old, Melinda, has been charged with second-degree murder and unlawful disposal of a corpse, after his daughter’s body was found on Sunday, July 20, just before she was to be returned to his wife, with whom he is estranged.  Frattolin, a Canadian man vacationing in Upstate New York, had allegedly filed […]

Jordan Clarkson Gets Signed to the Knicks 

The Knicks have undergone numerous significant changes within their team this year, which began with the replacement of their head coach, Mike Brown. Plenty of excitement remains with the many trades that they are interested in, but it seems like they have already found a new candidate for the roster. Jordan Clarkson has been signed […]

YA Books Shaped Gen Z Politics

Everyone is wondering why Gen Z is so politically active and outspoken, but the answer is clear. We didn’t just grow up reading about dystopias, we were learning how to fight them. Books like “The Hunger Games” and “Divergent” were our childhood, so it’s really not too surprising that we don’t sit back in times […]

Logos Are Out – Subtle Branding Is the New Luxury

Luxury logos were once the epitome of an elevated look – and now it’s blank tees? ​​The richest outfits are no longer spotted with brand names splashed across the chest but are instead defined by their quality and fit. The ultimate status symbol today is subtlety.  For most of the 2000s brand logos were everything, […]

What Makes the Indie Genre of Analogue Horror So Interesting

Analogue Horror is an indie genre, typically uploaded to a media platform such as YouTube for example, but can be found on other platforms of mediums, that explores and utilizes outdated media formats such as VCR, CRT television and vintage camcorders to create a specialized feeling of horror that’s unique to itself through distorted sounds, […]

The Rise of the “Elevated Horror” Genre

The Rise of the “Elevated Horror” Genre

For decades, the horror genre was often pigeonholed, synonymous with cheap thrills and predictable jump scares. While effective in the moment, these tactics frequently overshadowed any deeper narrative ambition. However, a new wave of filmmakers is dismantling these conventions, proving that true terror can emerge from the unsettling depths of the human psyche and societal […]

The Real Reason So Many Americans Can’t Name Their Governor

A significant amount of Americans are unable to name their governor – just ask your friends. A survey reveals that one out of every three people cannot correctly identify who represents them locally. It gets chalked up to laziness and ignorance, but it’s worth asking just why some of us are so unaware. Americans do […]

Hey! Are you enjoying NYCTastemakers? Make sure to join our mailing list for NYCTM and never miss the chance to read all of our articles!