Tag: beauty

The First Time I Realized I’m “Supposed” to Wear Makeup

Picture this: it’s the night of your 6th grade dance, and you’ve been counting down the days for weeks. You’ve never been to a school dance before, so you have no real idea what to expect. It doesn’t matter that it’s just “Neon Night.” It’s your first dance, and that means you have to look […]

The Problem with the Phrase “You Don’t Need Makeup”

“You don’t need makeup.” It sounds like a kind thing to say. Some people might even enjoy hearing this. Honestly, every time I heard this phrase, I knew the person saying it meant it as a compliment. It’s supposed to be a good thing. I would be inclined to agree if I didn’t notice the […]

Rare Beauty’s New Perfume – Designed for Dexterity Challenges

Selena Gomez’s cosmetic brand, Rare Beauty, has just launched a new perfume, Rare Eau de Parfum, and the scent has been described as gourmand, thanks to its caramel, pistachio and vanilla profiles. Many are raving about debut perfume, but fail to realize it’s more than just a scent. This is a breakthrough in the beauty […]

Goodbye Dark Brows, Hello Bleach

Just a few short years ago, we were all grabbing our pencils and concealers to watch the latest tutorial on how to get the “Instagram” eyebrow. Now? Well, bleach is having its turn. From runways to Tiktoks, women everywhere are ditching the pomade and turning to peroxide.  Bleach brows were first seen in the high […]

What AI Models Say About the Future of Beauty Standards 

Guess recently released a two-page campaign in the latest edition of Vogue featuring a beautiful blonde model. She’s seen both leaning against a blue wall and sitting on a table showing off some of Guess’ newest clothes. Great, right? Yes, until you read the fine print.  She’s AI. Completely not a real model. There’s already […]

The Hidden Cost of the Lip Filler Trend 

Lip filler. Plumping gloss. Lip flip. Injectables. Everyone is obsessed with securing a lush, new pout. Lip filler has officially reached a global market value of $1.45 billion, and is expected to continue rising over the next five years. This is fueled by social media and influencer trends, promising a quick fix for your self-esteem. […]

Dear Beauty Brands, Stop Using Inclusivity as a Sales Tactic

Dear Beauty Brands,  We see you just launched a new set of darker foundation shades, congrats! The new campaign? Loved the diversity – and how it’s just in time for your quarterly sales goals! Sure, it looks like progress, but most of the effort seems reserved for the marketing department.  Diversity and inclusivity have become […]

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