Guess recently released a two-page campaign in the latest edition of Vogue featuring a beautiful blonde model. She’s seen both leaning against a blue wall and sitting on a table showing off some of Guess’ newest clothes. Great, right? Yes, until you read the fine print. She’s AI. Completely not a real model. There’s already […]
Tag: Brands
Dear Beauty Brands, Stop Using Inclusivity as a Sales Tactic
Dear Beauty Brands, We see you just launched a new set of darker foundation shades, congrats! The new campaign? Loved the diversity – and how it’s just in time for your quarterly sales goals! Sure, it looks like progress, but most of the effort seems reserved for the marketing department. Diversity and inclusivity have become […]
Is Paris Fashion Week Sustainability Genuine or Just Greenwashing?
Paris Fashion Week, one of the most important weeks in the fashion world, has long been the event to find the very best of luxury, innovation and influence. But with increased discourse around how fashion is detrimental to the environment, even Paris Fashion Week has to acknowledge their impact. The runway in recent years has […]
