Tag: Clean Girl

The Problematic Beauty Standards of the ‘It Girl’ and ‘Clean Girl’ Trends

The Problematic Beauty Standards of the ‘It Girl’ and ‘Clean Girl’ Trends

Social media has been telling us girls, how to look, behave, and thrive since the very beginning. A role that in the past was reserved for TV, female product commercials, and magazines has now been taken over by these multiple social interfaces, with one major difference: they’re collaborative—which means that on social media, we get to chip in, judge one another, scrutinize every aspect of someone else’s life, and of course, lie.

The “Clean-Girl” Aesthetic Isn’t Really About Natural Beauty if You Have Acne

The “Clean-Girl” Aesthetic Isn’t Really About Natural Beauty if You Have Acne

The “clean-girl” aesthetic revolves around minimal makeup, utilizing simple tweaks to make the most of what you already have. It emphasizes skin care, just drinking water and natural beauty, very reminiscent of the effortless beauty of off duty models. The trend has taken social media by storm, with the hashtag “cleanlook” on TikTok having over 84 million views.

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