Tag: Mielle

Let’s Unpack the Mielle Hair Oil TikTok Controversy

Let’s Unpack the Mielle Hair Oil TikTok Controversy

A new trend has taken over tiktok once again but this time, it’s reigniting a discussion of the way white creators all too often, appropriate beauty practices from black and brown communities.

In a video posted on December 28, 22-year-old influencer Alix Earle listed her top Amazon purchases of 2022. One of her favorite beauty, wellness, and tech finds is Mielle Organics’ Rosemary Mint Scalp & Hair Strengthening Oil, which is often used by those with curly or textured hair. (Mielle, a Black-owned brand, specializes in natural hair products.)

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